November Instructors

Leyla Razeghi
Leyla is a Consultant, Trainer, and Speaker. As a Business Strategist, she helps conscious businesses build plans for sustainable growth that are grounded in strong foundations.
With 3 business degrees and 10 years in strategy planning for Fortune 500 companies as well as small businesses, her clients get benefits such as higher profits and savings in time, money and resources.
You can get her business tips for success for free at
Webinar Topic:  Perfect Pricing 101 (Nov. 16, 2017)

September Instructors

Maria Pineros
Maria is the Creative Director at Joint Development Collective. Maria’s work pushes her to develop compelling brand strategies that enable charitable organizations to convey their messages and support members from the public. She has worked with Ignite Capital, City of Toronto, Waterlution, CostiImmigrant Services, Volunteer Toronto and Casa Pueblito.
Silvia Fornoni
Silvia is the Director of Communications at Joint Development Collective. She cultivates relationships to raise visibility for JDC and its purpose-driven clients, and creates
digital strategies to capture diverse audiences online and offline . She has worked with Volunteer Toronto, Business in the Streets, Starts With Me, and b current.

Instructors from Biz Smarts 4th Edition

Snjezana Prujinic-Delgado
Snjezana Pruginic is a creative business professional and facilitator with over 10 years of experience in the creative sector as a dancer, producer, writer, community art facilitator and art manager. She is also the co-founder and facilitator of "Business of Arts", an art entrepreneurship workshop for visual artists.
Webinar Topic: Beginning a Creative Entrepreneurship
Delivery Date: March 2, 2017

Patrick Tomlinson, MPA
Patrick Tomlinson is a management consultant based in Toronto. He has over fifteen years’ experience helping clients in the not-for-profit, profit, and public sectors. He has proudly jigged for cod in the North Atlantic, harvested mussels on the low tide beaches of the Bay of Fundy, eaten a traditional tourtiere in the woods of Lac St. Jean, and most recently, spent many nights gazing-up at the dancing lights of the Aurora Borealis. Patrick also has a passion for film photography. His work has exhibited in galleries across Canada and in Japan.
Webinar Topic: Make Your Money Work for You
Delivery Date: March 9, 2017

Jason Maghanoy
Jason is considered one of the most exciting young artists and city builders in the City of Toronto. As a playwright, his plays have been produced across Canada and internationally, and he has been the playwright-in-residence at Theatre Passe Muraille and Young People's Theatre, as well a Finalist for the Lila Acheson Wallace American Playwriting Fellowship at Juilliard. As a city builder, Jason has advisory and leadership roles with some of the most dynamic organizations in the city including: NXT, Business for the Arts, WorkInCulture and CivicAction. Currently, Jason is the Director of Sales Strategy & Partnerships at NOW, leading an exciting transformation of one of the most respected media companies in Canada.
Webinar Topic: Building Your Brand (Marketing Strategies)
Delivery Date: March 16, 2017

Kirsty Stevenson
Kirsty Stevenson is a solopreneur and micro business marketing specialist. She has been an entrepreneur throughout her business career. She talks the talk of solo and mini business directly and informatively. She introduced landscape lighting to Canada, invented a pin-type decorative accessory called Bling Snaps, and founded the Georgian Bay Titans Rugby Club. Her seminars and workshops provide practical advice and strategies for small businesses to move towards increased success. Kirsty’s first book, Uncorporate: A Marketing Manual for Small Business, will be published in spring 2017. She is an excellent communicator and uses many pertinent and motivating real-life examples in her presentations.
Webinar Topic: E-Commerce for Creatives
Delivery Date: March 23, 2017

Ellen Schraa, BBA, CPA-CGA, MHSc, PhD
Dr. Ellen G. Schraa has been an educator for over 15 years specializing in teaching accounting to non-accounting learners. As an accountant and business grad Ellen has worked in business, small and large, government, and the not-for-profit sector. Ellen has won numerous teaching awards and is currently a professor at York University and a part-time instructor at OCADU.  Ellen’s other side of her Gemini personality is a collector of vintage and antiques. Her vintage collection and modern Victorian homes have been used in film and print, and most recently she was featured in the My Style section of Vintage Life.
Webinar Topic: Preparing for Your Taxes
Delivery Date: March 30, 2017

Instructors from past Biz Smarts Webinars

Diane Davy (Business Planning: Creating Opportunity)
As the Executive Director of WorkInCulture, Diane Davy brings to the role over 25 years of senior level expertise in the arts and culture sector. In her consulting practice she specializes in the business-side of the creative community, working with both for-profit and non-profit enterprises. Her areas of focus include strategic business planning, organizational structure and management, marketing strategies, revenue generation, board governance, policy development and other related topics. She has hands-on experience in developing and delivering skills training and is a firm believer in the importance of lifelong learning for all.

Kim McBrien (CrowdFUNd: Making Crowdfunding Work For You)
Kim McBrien Evans is a lifelong textile artist and educator, fluent in dyeing, surface design, knitting, spinning, embroidery, contemporary basketry and sculptural textiles. Her current focus is on hand dyed yarn and fibre and contemporary knitwear. Offering rich and vibrant, beautifully made materials and designs are the first step to empowering others to create their own beautifully made clothing, thereby creating a wider appreciation of hand made objects and for a slower, hand made life.
Kim’s career has straddled both the creative and business management side of the arts world.  She has held a number of positions in arts and not-for-profit organizations such as Visual Arts Ontario, the Arts Network for Children and Youth, the Laidlaw Foundation, Arts Council~Haliburton Highlands and the Nathaniel Dett Chorale. She has also served on faculty at the Haliburton School of The Arts, teaching Marketing, Presentation and Portfolio courses. These roles brought her insight into ways of building strong, sustainable careers for artists, developing an audience for their work and spreading the word far and wide. Her consultancy work with artists shows them ways to maintain their creative vision with an entrepreneurial spirit.
Kim is owner and creative director of Indigodragonfly, a hand dyed yarn company known for rich, complex colour and a humorous approach to their work. Kim’s work has been featured in Vogue Knitting, Knitscene, Interweave Knits, Knitty and Twist Collective. Indigodragonfly works with an international slate of knitwear designers and artisans in collaborative ways to promote Canadian work to an international audience.
Want to learn more? Read our Q & A with Kim McBrien.

Heather Young (Finance to the Fore!)
As the Principal of Young Associates, Heather has provided bookkeeping and consulting services to dozens of organizations, and delivered professional workshops, training and seminars on topics ranging from budgeting to sales tax, to setting prices, to reading financial statements. She has completed business and strategic planning assignments for an array of arts organizations in Toronto and across Southern Ontario, frequently in partnership with First Stage.
For 15 years, Heather has taught accounting and financial management to diploma and continuing education students in Humber College’s Arts Administration programs, and Humber’s Fundraising and Volunteer Management Program. She was a 2004 recipient of Humber College’s Continuing Education Award of Excellence for Outstanding Academic Contribution. In 2010, she was appointed to teach finance for the University of Toronto’s Specialist Program in Arts Management In 2012, Heather was awarded the Sandy Tulloch award for Innovation in Arts and Culture by Theatre Ontario. Heather is also a member of Arts Consultants Canada.

Sue Edworthy (Putting the SOCIAL in Social Media)
Sue Edworthy has worked in the non-profit performing arts for over fifteen years and is a self-described city enthusiast. Her passion for the arts has led her to stints as a director, event coordinator and arts administrator in arts organizations in and around Toronto, and she is now respected and sought after as a marketing and communications specialist.
Sue is a former Board Member for TAPA and current Chair of the Freelancers & Consultants Standing Council for the Canadian Dance Assembly.  She was the Social Media Chair/Steering Committee member for Artsvote 2010, is currently co-chair of that organization, and recently finished a seven year position as Vice-President for the Toronto Fringe Festival. She is a 2010 Harold Award recipient and recipient of the CharPR Prize for best publicity, single show for 2012 and 2013 and a reipient of the Leonard McHardy and John Harvey Award in 2015. She runs Sue Edworthy Arts Planning, a freelance marketing, PR, producing and strategic planning company for the Toronto independent arts community, and is in demand as a social media and marketing consultant.  Sue is a member of Arts Consultants Canada, and holds a BFA Specialized Honors from York University.