Fueling Friendships and Meeting Milestones through the GERM

Posted: 2018-05-09 8:46:47 AM by WorkInCulture editor | with 27 comments

Photo: Participants and mentors of the GERM Program at the wrap-up meeting on April 19, 2018. 
Written by Yomi John 

In the arts and cultural sector funding is tight. So WorkInCulture created the GERM Program to support arts managers in making their earned revenue ideas and projects a reality. GERM stands for Growing Earned Revenue Mentoring. Like plant biology, our goal was to enable arts organizations to germinate ideas or existing opportunities that will evolve into sustainable earned revenue. We did this by connecting experts with professionals looking for mentorship on a range of earned revenue topics, such as membership, audience growth, space rentals, and product development. Throughout this year-long program each individual mentor team met at least once a month, either in-person or online as a number of GERM folks were from communities outside Toronto.

Our wrap-up event in mid-April was not only beneficial for the teams to meet again in person, but it was also our strategic way to help bring their partnership to a close. This event was also an opportunity for teams to network with others and learn from their experiences. We hope that through our programs participants develop relationships that grow beyond the program. One such example is of Jonathan Percival (Lake of Bays Marine Museum) and mentor Richard Toker (Rich Content & Betternxt) who became what we would call an A+ match since the two attended a Blue Jays game together. We are pleased when our mentoring teams blossom into friendships.

Since we completed the GERM program a number of our participating organizations have gone through amazing changes. For example, the Ottawa Art Gallery (OAG) celebrated the opening of their new space in late April. Additionally, during GERM, ArtsBuild Ontario (ABO) our long-time partner launched the Vendor Directory, an online resource of service providers who work with and support creative spaces. Not to take any credit from the hard work and dedication of these organizations, but having paired Meredith Berriman (OAG) and Alex Glass (ABO) with their amazing and experienced mentors Steve Solski (FirstOntario Performing Arts Centre) and Leyla Razeghi, respectively, I think we can say that WorkInCulture’s GERM program was a success!    

Want to learn more about the GERM Program? We will be publishing video interviews and additional resources and reports in the coming months.

For questions about the GERM Program
Please contact Stephanie Draker at stephaniedraker@workinculture.ca

The Growing Earned Revenue Mentoring Program is funded by the Governement of Canada


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2021-10-17 3:12:29 AM
Awesome! Learned alot thanks so much keep posting more.
2021-10-16 4:00:10 AM
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I really loved it here but are there any recent updates? Thanks
2021-10-16 2:43:43 AM
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Pretty good post. I just stumbled upon your blog and wanted to say that I have really enjoyed reading your blog posts.
2021-10-15 7:17:38 AM
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interesting post! i love it!
2021-10-15 12:14:14 AM
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Great! Congratulation
2021-10-06 10:40:09 PM
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Your post is very helpful and information is reliable. I am satisfied with your post. Thank you so much for sharing this wonderful post.
2021-10-01 4:20:38 AM
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Having ag reat network is one of the untol secrets to becoming a great professional in your field. It's one thing that you shoudl learn early in your career. Thanks!
2021-09-23 8:27:48 AM
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This is such a great blog. Thank you for sharing your talent with everyone. You are an inspiration.
2021-09-01 7:08:03 AM
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A great technique to improve in your field is to expand your network of friends and colleagues. Thanks for sharing this WIC!
2021-08-27 10:25:37 AM
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Friendships and colleagues are far more important than any training you might have in the professional field. Thanks for sharing!
2021-08-18 9:15:20 AM
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Friendships and a professional network are maybe two of the most important things you will need to succeed in your field. Thanks for sharing!
2021-08-14 8:56:44 PM
The GERM Program definitely helped a lot of people. THanks for creating it WIC!
2021-08-14 8:06:09 PM
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Very efficiently written information. It will be beneficial to anybody who utilizes it, including me. Keep up the good work. For sure i will check out more posts. This site seems to get a good amount of visitors
2021-08-11 10:16:47 AM
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These are great tips to know! I especially like the salary range part,. As a business owner, no matter how much you want to help new employees you could only go so far as to give them their desired salary, especially if you're also thinking of keeping the business afloat and take care of your current employees. Thanks for sharing!
2021-08-03 2:06:39 AM
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Friendships and other relations are very important for different professionals. Better keep this in mind
2021-07-24 2:17:45 AM
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The GERM Program is truly one of the best programs WIC has done. Thank you for this!
2021-07-16 2:58:07 AM
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It's really great to have a long lasting relationship with friends and colleagues, but more importantly having a mentr is really one of the most important task you need to worked on when talking about this. Thanks WIC for sharing!
2021-06-28 4:49:10 AM
How great this is! As a professional, I can't stress enough how important it is to have great relationships and colleagues! Thank you for sharing this WIC!
2021-06-25 10:03:39 AM
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To all young professionals out there, you'll someday learn that one fo the most essential thing you need to have to be successful is friendship and a network of colleagues. It's really the trade secrete to becoming an achiever in your chosen field. Thanks for doing this event WIC!
2021-06-08 6:52:05 AM
in 2021 we don't like 'GERMs' anymore lol
2021-06-04 10:28:21 AM
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Congrats on that milestone
2021-05-29 11:37:04 PM
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Great Ideas on this! Thanks to the GERM Mentors for imparting your knowledge to the next generation.
2021-04-26 3:44:15 AM
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Great idea to raise funding and awareness for the arts and culture sector. I wished more companies would follow you guys as an example. great work as always!
2021-04-23 1:52:37 AM
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Revenue Generation in the arts is really hard and complicated. A lot of things must be learned and experiences to accumulate. It's wonderful that you guys are helding these types of events. Kudos
2021-04-09 5:15:12 AM
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Great event! Investment and managing finances are one thing I wish I was through when I was in school. It's such an important part of your whole life, that it's a surprise that it's not a mandatory subject in school. Great job guys!
2021-04-08 5:14:44 AM
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One thing that small-time art people lack is funding. Not a lot of investors choose arts as their investment. But I'm glad there are people out there like you guys that still believe in the arts. Great event. Thanks for sharing!
2021-04-07 7:13:41 AM
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