21 Organizations Selected for the GERM Program

Posted: 2017-06-27 3:30:17 PM by WorkInCulture editor | with 0 comments

GERM Participants and Mentors at the Kickoff Workshop

Written by Yomi John 

We are thrilled to announce that the Growing Earned Revenue Mentoring (GERM) Program has begun. On Tuesday, May 30, we held a kickoff workshop at the Ontario Heritage Centre to officially welcome GERM participants and mentors and launch the mentoring partnerships, which will run until May 31, 2018. The GERM Program has been made possible in part by the Goverrment of Canada, through Canadian Heritage

WorkInCulture has successfully run seven mentoring programs and like previous events, we organized the GERM Program Kickoff Workshop to give each mentoring pair an opportunity to get to know each other and the other teams; to learn about best practices in building a strong relationship and to begin exploring the participants goals for the program. 

The GERM, as we like to call it, was developed to provide nonprofit arts and heritage organizations with a learning opportunity that will help drive and germinate the expansion of a revenue-growing project. We’ve worked hard to build this program and match GERM participants with mentors who have the skills and experience to support their project goals in areas such as:

  • developing or increasing revenue from memberships or rental spaces;
  • offering an existing or new service/resources/events for a fee;
  • offering retail options;
  • developing and/or marketing the organization’s merchandise, etc.

In a room full of arts and heritage organizations looking to expand their revenue-growing projects, it was remarkable to see in person that we really spread the GERM across Ontario. Represented at the workshop were not just organizations from the GTA, but we are proud to say that this program has respresentatives from Kingston, Manitoulin Island, Muskoka, Windsor and Ottawa.

Throughout the mentoring period, we will hold check-in sessions to see the progress of each of the 21 mentoring pairs. There are very interesting projects involved in the GERM Program and we will be profiling some participants and sharing a bit about their organizations, projects and mentors. So stay tuned for more!

But for now please take look at our participating organizations


Mentoring can be a very rewarding experience for both the mentored and the mentor. As we continue expanding our mentoring programs, we are always looking for individuals willing to share their knowledge and experience.

Are you looking to empower cultural professionals and be part of a rewarding experience?


For further information about the GERM Program, please contact:
Stephanie Draker, Program Manager, at 416-340-0086 or stephaniedraker@workinculture.ca


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